最近一直在调研 Popup 表单与邮件系统之间的连接，直到今天发现了 Convert Pro 这个付费插件。
怎么发现的呢？
因为我是 Astra 主题『Growth Bundle』终身付费用户，所以它免费提供了 Convert Pro 的终生免费使用。但是由于之前我的业务并没有涉及到表单信息收集功能，所以对这个插件就没有深入了解，只知道 Astra 主题给我提供了一个插件。
昨天因为业务需要，去搜索了解到这个插件的功能，所以从昨天到今天一直在了解这块的内容，也打算将这部分内容输出出来。
但，直到现在为止，我还没完全写完。插件功能已经了解的差不多，但是你要知道写这种技术性文档还是很需要一些时间的。
所以，这里贴一份 SEO 的学习路径出来供大家参考（也是我之前的学习路径）。
SEO – The Fundamental Principles
Please Read
What We’re Going To Cover In This Section
What Is SEO And Why Is It Important?
Debunking SEO Myths
The Two Elements That Make Up An SEO Campaign
SEO – The Fundamental Principles – Word Track
Keyword Research
What We’re Going To Cover In This Section
What Is A Keyword + Understanding The Intent Behind It
Short Tail Vs Long Tail Keywords
How To Access The Free Tool (Google Keyword Planner)
A Free Tool You Can Use For Keyword Research
How To Find Out What Keywords Your Website Already Appears For
Semrush Free Version
Another Free Tool You Can Use For Keyword Research
How To Determine Keyword Difficulty
How To Find Additional Keywords For Your Website
How To Find All The Keywords Your Competitors Rank For
How To Use Google Auto-suggest To Come Up With Keyword Ideas
The Importance Of Keeping Your Keywords Organised
How To Validate Your Keywords Using Google Trends
Quiz #1 – The Basics + Keyword Research
Keyword Research – Word Track
Creating Content For Your Website
What We’re Going To Cover In This Section
The Importance Of Content In SEO
Content Generation Ideas – Review The Competition
Content Generation Ideas – SEMRush
Content Generation Ideas – Industry Related Blogs
What To Avoid When Creating Content
The Importance Of Fresh Content In SEO
How Long Should Your Content be?
Quiz #2 – Content
Creating Content For Your Website – Word Track
Onpage SEO
What We’re Going To Cover In This Section
What Is Onpage SEO?
The 3 Kings Every Website Has
Optimizing For The First King
Optimizing For The Second King
Optimizing For The Third King
Onpage SEO for Non WordPress Sites
Image ALT Tag For SEO
What Is Internal linking + How To Add Internal Links On Your Website
Quiz #3 – Onpage SEO
Onpage SEO – Word Track
Offpage SEO – Link Building
What We’re Going To Cover In This Section
What Is A Backlink And Why Are They important
What Is Anchor Text & Why Does It Play A Crucial Role In Link Building
What Anchor Types Does Your Website Need?
What Pages Should You Build Backlinks To?
Dofollow vs Nofollow links + Real-Time Walk Through Showing You How To Spot Them
How To Find Out What Backlinks Your Website Already Has
How To Determine What Makes A Good Backlink
A Theoretical Framework On Backlinks
Link Building Strategy 01 – Guest Posting
Guest Posting Update
Link Building Strategy 02 – Steal Your Competitors Backlinks
Link Building Strategy 03 – Forums
Link Building Strategy 04 – Resource Pages
Link Building Strategy 05 – Broken Links
Link Building Strategy 06 – Skyscraper Technique
Link Building Strategy 07 – Reverse Image Search
Link Building Strategy 08 – Relevant Blog commenting
Link Building Strategy 09 – Social Profiles
The BEST Link Building Strategy – Results Based
Outsource Link Building
Quiz #4 – Link Building
Offpage SEO – Link Building – Word Track
Technical SEO
What We’re Going To Cover In This Section
HTTP vs HTTPS
How To Set Up Google Search Console
The Two Different Google Analytics Accounts You Can Have
How To Set Up Google Analytics
What Is An XML Sitemap And How To Set Up One Up For Your Website
What Is Duplicate Content & How To Check Your Website For it
What Is A 404 Page And How To Find Them On Your Website
What Is A 301 Redirect and How To Set Them Up In Your WordPress Backend
How To Diagnose Your Website For Keyword Cannibalization
What Is REALLY Classified As Keyword Cannibalization?
What Is Schema Mark Up And How To Add It To Your Website
UPDATE: Schema Test Tool
Quiz #5 – Technical SEO
Technical SEO – Word Track
Speeding Up Your WordPress Website
What We’re Going To Cover In This Section
The Correlation Between Site Speed And Rankings
How To Test Your Websites Page Speed
Web Hosting And Servers
How To Speed Up Your WordPress Website – Part 1
How To Speed Up Your WordPress Website – Part 2
How To Speed Up Your WordPress Website – Part 3
How To Speed Up Your WordPress Website – Part 4
Website Speed Optimisation For Cloudways Users
Quiz #6 – Speeding Up Your Website
Speeding Up Your WordPress Website – Word Track
User Experience
What We’re Going To Cover In This Section
What Is User Experience (UX) & How To Improve Your Websites UX
User Metrics That Can Affect Your Rankings – Organic CTR – Part 1
User Metrics That Can Affect Your Rankings – Dwell Time – Part 2
User Metrics That Can Affect Your Rankings – Bounce Rate – Part 3
User Experience – Word Track
Negative SEO
What We’re Going To Cover In This Section
What Is Negative SEO And How To Identify It
The Most Common Negative SEO Tactic
How To Protect Your Website From A Negative SEO Attack
Negative SEO – Word Track
Google Algorithms To Be Aware Of
What We’re Going To Cover In This Section
Google Panda
Google Penguin
Google Hummingbird
Google Algorithms – Word Track
Measuring Your Progress
What We’re Going To Cover In This Section
How To Keep Track Of All Your Backlinks
How To Track Your Rankings
How Long Does It Take To See Results
The 3 Biggest Culprits That Prevent Your From Ranking
How To Find Out How Much Traffic Your Website Gets
How To Find Out What Country Your Traffic Is Coming From
How To Find Out What Pages Are The Most Popular On Your Website
How to Set Up Goals in Google Analytics To Measure Your Businesses Success
How to Set Up Ecommerce Tracking in Google Analytics
Measuring Your Progress – Word Track
Levelling Up Your SEO Knowledge
What We’re Going To Cover In This Section
Topical Relevancy
Tiered Link Building
Googles Artificial Intelligence & Machine Learning
Levelling Up Your SEO Knowledge – Word Track
An Introduction To Manual SEO Audits
What We’re Going To Cover In This Section
What Is An SEO Audit + How Google Works
What Tools Can You Use For An SEO Audit?
Crawling Your Website – An Overview
URLs – 404 Pages + Optimized URLs
Page Titles
Meta Descriptions
Heading Tags (H1 & H2s)
An Introduction To Manual SEO Audits – Word Track
