一份 SEO 的学习路径
最近一直在调研 Popup 表单与邮件系统之间的连接,直到今天发现了 Convert Pro 这个付费插件。
怎么发现的呢?
因为我是 Astra 主题『Growth Bundle』终身付费用户,所以它免费提供了 Convert Pro 的终生免费使用。但是由于之前我的业务并没有涉及到表单信息收集功能,所以对这个插件就没有深入了解,只知道 Astra 主题给我提供了一个插件。
昨天因为业务需要,去搜索了解到这个插件的功能,所以从昨天到今天一直在了解这块的内容,也打算将这部分内容输出出来。
但,直到现在为止,我还没完全写完。插件功能已经了解的差不多,但是你要知道写这种技术性文档还是很需要一些时间的。
所以,这里贴一份 SEO 的学习路径出来供大家参考(也是我之前的学习路径)。
SEO – The Fundamental Principles
- Please Read
- What We’re Going To Cover In This Section
- What Is SEO And Why Is It Important?
- Debunking SEO Myths
- The Two Elements That Make Up An SEO Campaign
- SEO – The Fundamental Principles – Word Track
Keyword Research
- What We’re Going To Cover In This Section
- What Is A Keyword + Understanding The Intent Behind It
- Short Tail Vs Long Tail Keywords
- How To Access The Free Tool (Google Keyword Planner)
- A Free Tool You Can Use For Keyword Research
- How To Find Out What Keywords Your Website Already Appears For
- Semrush Free Version
- Another Free Tool You Can Use For Keyword Research
- How To Determine Keyword Difficulty
- How To Find Additional Keywords For Your Website
- How To Find All The Keywords Your Competitors Rank For
- How To Use Google Auto-suggest To Come Up With Keyword Ideas
- The Importance Of Keeping Your Keywords Organised
- How To Validate Your Keywords Using Google Trends
- Quiz #1 – The Basics + Keyword Research
- Keyword Research – Word Track
Creating Content For Your Website
- What We’re Going To Cover In This Section
- The Importance Of Content In SEO
- Content Generation Ideas – Review The Competition
- Content Generation Ideas – SEMRush
- Content Generation Ideas – Industry Related Blogs
- What To Avoid When Creating Content
- The Importance Of Fresh Content In SEO
- How Long Should Your Content be?
- Quiz #2 – Content
- Creating Content For Your Website – Word Track
Onpage SEO
- What We’re Going To Cover In This Section
- What Is Onpage SEO?
- The 3 Kings Every Website Has
- Optimizing For The First King
- Optimizing For The Second King
- Optimizing For The Third King
- Onpage SEO for Non WordPress Sites
- Image ALT Tag For SEO
- What Is Internal linking + How To Add Internal Links On Your Website
- Quiz #3 – Onpage SEO
- Onpage SEO – Word Track
Offpage SEO – Link Building
- What We’re Going To Cover In This Section
- What Is A Backlink And Why Are They important
- What Is Anchor Text & Why Does It Play A Crucial Role In Link Building
- What Anchor Types Does Your Website Need?
- What Pages Should You Build Backlinks To?
- Dofollow vs Nofollow links + Real-Time Walk Through Showing You How To Spot Them
- How To Find Out What Backlinks Your Website Already Has
- How To Determine What Makes A Good Backlink
- A Theoretical Framework On Backlinks
- Link Building Strategy 01 – Guest Posting
- Guest Posting Update
- Link Building Strategy 02 – Steal Your Competitors Backlinks
- Link Building Strategy 03 – Forums
- Link Building Strategy 04 – Resource Pages
- Link Building Strategy 05 – Broken Links
- Link Building Strategy 06 – Skyscraper Technique
- Link Building Strategy 07 – Reverse Image Search
- Link Building Strategy 08 – Relevant Blog commenting
- Link Building Strategy 09 – Social Profiles
- The BEST Link Building Strategy – Results Based
- Outsource Link Building
- Quiz #4 – Link Building
- Offpage SEO – Link Building – Word Track
Technical SEO
- What We’re Going To Cover In This Section
- HTTP vs HTTPS
- How To Set Up Google Search Console
- The Two Different Google Analytics Accounts You Can Have
- How To Set Up Google Analytics
- What Is An XML Sitemap And How To Set Up One Up For Your Website
- What Is Duplicate Content & How To Check Your Website For it
- What Is A 404 Page And How To Find Them On Your Website
- What Is A 301 Redirect and How To Set Them Up In Your WordPress Backend
- How To Diagnose Your Website For Keyword Cannibalization
- What Is REALLY Classified As Keyword Cannibalization?
- What Is Schema Mark Up And How To Add It To Your Website
- UPDATE: Schema Test Tool
- Quiz #5 – Technical SEO
- Technical SEO – Word Track
Speeding Up Your WordPress Website
- What We’re Going To Cover In This Section
- The Correlation Between Site Speed And Rankings
- How To Test Your Websites Page Speed
- Web Hosting And Servers
- How To Speed Up Your WordPress Website – Part 1
- How To Speed Up Your WordPress Website – Part 2
- How To Speed Up Your WordPress Website – Part 3
- How To Speed Up Your WordPress Website – Part 4
- Website Speed Optimisation For Cloudways Users
- Quiz #6 – Speeding Up Your Website
- Speeding Up Your WordPress Website – Word Track
User Experience
- What We’re Going To Cover In This Section
- What Is User Experience (UX) & How To Improve Your Websites UX
- User Metrics That Can Affect Your Rankings – Organic CTR – Part 1
- User Metrics That Can Affect Your Rankings – Dwell Time – Part 2
- User Metrics That Can Affect Your Rankings – Bounce Rate – Part 3
- User Experience – Word Track
Negative SEO
- What We’re Going To Cover In This Section
- What Is Negative SEO And How To Identify It
- The Most Common Negative SEO Tactic
- How To Protect Your Website From A Negative SEO Attack
- Negative SEO – Word Track
Google Algorithms To Be Aware Of
- What We’re Going To Cover In This Section
- Google Panda
- Google Penguin
- Google Hummingbird
- Google Algorithms – Word Track
Measuring Your Progress
- What We’re Going To Cover In This Section
- How To Keep Track Of All Your Backlinks
- How To Track Your Rankings
- How Long Does It Take To See Results
- The 3 Biggest Culprits That Prevent Your From Ranking
- How To Find Out How Much Traffic Your Website Gets
- How To Find Out What Country Your Traffic Is Coming From
- How To Find Out What Pages Are The Most Popular On Your Website
- How to Set Up Goals in Google Analytics To Measure Your Businesses Success
- How to Set Up Ecommerce Tracking in Google Analytics
- Measuring Your Progress – Word Track
Levelling Up Your SEO Knowledge
- What We’re Going To Cover In This Section
- Topical Relevancy
- Tiered Link Building
- Googles Artificial Intelligence & Machine Learning
- Levelling Up Your SEO Knowledge – Word Track
An Introduction To Manual SEO Audits
- What We’re Going To Cover In This Section
- What Is An SEO Audit + How Google Works
- What Tools Can You Use For An SEO Audit?
- Crawling Your Website – An Overview
- URLs – 404 Pages + Optimized URLs
- Page Titles
- Meta Descriptions
- Heading Tags (H1 & H2s)
- An Introduction To Manual SEO Audits – Word Track
你好呀,我不太理解,这些路径本来是拥有超链接跳转的吗?
有素材源,从课程与书本上整理的知识结构,可以参考这个目录去学习
好的,谢谢啦~