astra pro price

一份 SEO 的学习路径

最近一直在调研 Popup 表单与邮件系统之间的连接,直到今天发现了 Convert Pro 这个付费插件。

怎么发现的呢?

因为我是 Astra 主题『Growth Bundle』终身付费用户,所以它免费提供了 Convert Pro 的终生免费使用。但是由于之前我的业务并没有涉及到表单信息收集功能,所以对这个插件就没有深入了解,只知道 Astra 主题给我提供了一个插件。

昨天因为业务需要,去搜索了解到这个插件的功能,所以从昨天到今天一直在了解这块的内容,也打算将这部分内容输出出来。

但,直到现在为止,我还没完全写完。插件功能已经了解的差不多,但是你要知道写这种技术性文档还是很需要一些时间的。

所以,这里贴一份 SEO 的学习路径出来供大家参考(也是我之前的学习路径)。

SEO – The Fundamental Principles

  • Please Read
  • What We’re Going To Cover In This Section
  • What Is SEO And Why Is It Important?
  • Debunking SEO Myths
  • The Two Elements That Make Up An SEO Campaign
  • SEO – The Fundamental Principles – Word Track

Keyword Research

  • What We’re Going To Cover In This Section
  • What Is A Keyword + Understanding The Intent Behind It
  • Short Tail Vs Long Tail Keywords
  • How To Access The Free Tool (Google Keyword Planner)
  • A Free Tool You Can Use For Keyword Research
  • How To Find Out What Keywords Your Website Already Appears For
  • Semrush Free Version
  • Another Free Tool You Can Use For Keyword Research
  • How To Determine Keyword Difficulty
  • How To Find Additional Keywords For Your Website
  • How To Find All The Keywords Your Competitors Rank For
  • How To Use Google Auto-suggest To Come Up With Keyword Ideas
  • The Importance Of Keeping Your Keywords Organised
  • How To Validate Your Keywords Using Google Trends
  • Quiz #1 – The Basics + Keyword Research
  • Keyword Research – Word Track

Creating Content For Your Website

  • What We’re Going To Cover In This Section
  • The Importance Of Content In SEO
  • Content Generation Ideas – Review The Competition
  • Content Generation Ideas – SEMRush
  • Content Generation Ideas – Industry Related Blogs
  • What To Avoid When Creating Content
  • The Importance Of Fresh Content In SEO
  • How Long Should Your Content be?
  • Quiz #2 – Content
  • Creating Content For Your Website – Word Track

Onpage SEO

  • What We’re Going To Cover In This Section
  • What Is Onpage SEO?
  • The 3 Kings Every Website Has
  • Optimizing For The First King
  • Optimizing For The Second King
  • Optimizing For The Third King
  • Onpage SEO for Non WordPress Sites
  • Image ALT Tag For SEO
  • What Is Internal linking + How To Add Internal Links On Your Website
  • Quiz #3 – Onpage SEO
  • Onpage SEO – Word Track

Offpage SEO – Link Building

  • What We’re Going To Cover In This Section
  • What Is A Backlink And Why Are They important
  • What Is Anchor Text & Why Does It Play A Crucial Role In Link Building
  • What Anchor Types Does Your Website Need?
  • What Pages Should You Build Backlinks To?
  • Dofollow vs Nofollow links + Real-Time Walk Through Showing You How To Spot Them
  • How To Find Out What Backlinks Your Website Already Has
  • How To Determine What Makes A Good Backlink
  • A Theoretical Framework On Backlinks
  • Link Building Strategy 01 – Guest Posting
  • Guest Posting Update
  • Link Building Strategy 02 – Steal Your Competitors Backlinks
  • Link Building Strategy 03 – Forums
  • Link Building Strategy 04 – Resource Pages
  • Link Building Strategy 05 – Broken Links
  • Link Building Strategy 06 – Skyscraper Technique
  • Link Building Strategy 07 – Reverse Image Search
  • Link Building Strategy 08 – Relevant Blog commenting
  • Link Building Strategy 09 – Social Profiles
  • The BEST Link Building Strategy – Results Based
  • Outsource Link Building
  • Quiz #4 – Link Building
  • Offpage SEO – Link Building – Word Track

Technical SEO

  • What We’re Going To Cover In This Section
  • HTTP vs HTTPS
  • How To Set Up Google Search Console
  • The Two Different Google Analytics Accounts You Can Have
  • How To Set Up Google Analytics
  • What Is An XML Sitemap And How To Set Up One Up For Your Website
  • What Is Duplicate Content & How To Check Your Website For it
  • What Is A 404 Page And How To Find Them On Your Website
  • What Is A 301 Redirect and How To Set Them Up In Your WordPress Backend
  • How To Diagnose Your Website For Keyword Cannibalization
  • What Is REALLY Classified As Keyword Cannibalization?
  • What Is Schema Mark Up And How To Add It To Your Website
  • UPDATE: Schema Test Tool
  • Quiz #5 – Technical SEO
  • Technical SEO – Word Track

Speeding Up Your WordPress Website

  • What We’re Going To Cover In This Section
  • The Correlation Between Site Speed And Rankings
  • How To Test Your Websites Page Speed
  • Web Hosting And Servers
  • How To Speed Up Your WordPress Website – Part 1
  • How To Speed Up Your WordPress Website – Part 2
  • How To Speed Up Your WordPress Website – Part 3
  • How To Speed Up Your WordPress Website – Part 4
  • Website Speed Optimisation For Cloudways Users
  • Quiz #6 – Speeding Up Your Website
  • Speeding Up Your WordPress Website – Word Track

User Experience

  • What We’re Going To Cover In This Section
  • What Is User Experience (UX) & How To Improve Your Websites UX
  • User Metrics That Can Affect Your Rankings – Organic CTR – Part 1
  • User Metrics That Can Affect Your Rankings – Dwell Time – Part 2
  • User Metrics That Can Affect Your Rankings – Bounce Rate – Part 3
  • User Experience – Word Track

Negative SEO

  • What We’re Going To Cover In This Section
  • What Is Negative SEO And How To Identify It
  • The Most Common Negative SEO Tactic
  • How To Protect Your Website From A Negative SEO Attack
  • Negative SEO – Word Track

Google Algorithms To Be Aware Of

  • What We’re Going To Cover In This Section
  • Google Panda
  • Google Penguin
  • Google Hummingbird
  • Google Algorithms – Word Track

Measuring Your Progress

  • What We’re Going To Cover In This Section
  • How To Keep Track Of All Your Backlinks
  • How To Track Your Rankings
  • How Long Does It Take To See Results
  • The 3 Biggest Culprits That Prevent Your From Ranking
  • How To Find Out How Much Traffic Your Website Gets
  • How To Find Out What Country Your Traffic Is Coming From
  • How To Find Out What Pages Are The Most Popular On Your Website
  • How to Set Up Goals in Google Analytics To Measure Your Businesses Success
  • How to Set Up Ecommerce Tracking in Google Analytics
  • Measuring Your Progress – Word Track

Levelling Up Your SEO Knowledge

  • What We’re Going To Cover In This Section
  • Topical Relevancy
  • Tiered Link Building
  • Googles Artificial Intelligence & Machine Learning
  • Levelling Up Your SEO Knowledge – Word Track

An Introduction To Manual SEO Audits

  • What We’re Going To Cover In This Section
  • What Is An SEO Audit + How Google Works
  • What Tools Can You Use For An SEO Audit?
  • Crawling Your Website – An Overview
  • URLs – 404 Pages + Optimized URLs
  • Page Titles
  • Meta Descriptions
  • Heading Tags (H1 & H2s)
  • An Introduction To Manual SEO Audits – Word Track

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